I feel like I should say a little more about the Imaging USA convention. I think my friends are getting tired of hearing me say, “Oh, another thing I learned in Nashville was…” but despite how much I’ve been talking about it in person, when I came back to this blog I realized I really didn’t say anything about what I learned.
The overall message I got from the group of speakers I heard was to be genuine, to be myself, and to give my clients a great experience (not just great images). That sounds simple and basic, doesn’t it? But for me, it’s easy to get caught up in a lot of other things that other photographers are doing–even though I try not to–and it’s easy to think, “Well, this is how it is *supposed* to be,” when what I should think is, “This is how I want it to be.” I’m rethinking how I do some things in my business for 2010. Some of the changes will be behind-the-scenes and not obvious to clients, and some will–I hope–be cool and fun and make my clients’ experience with me even better.
And since every post is better with a picture, here’s me with someone famous (in the photography community, anyway)…his name is Becker and he is a master of social media and branding. He gave a short talk on the expo floor at the WHCC booth one afternoon.
show hide 2 comments